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Beat the Robots: How to Giver" New World", Get Your Resume Past the System Into Human Hands. Mark Slack and Erik Bowitz. Landing an interview for a position in a giant organization can feel impossible if you don’t have any personal connections. People often blame the sheer volume of resumes that are submitted—HR simply can’t review them all with enough detail to see what a perfect candidate you are! And this is partially true—one study suggests that recruiters spend only protein synthesis six seconds looking at each resume. However, many resumes are trashed before they’re even seen by human eyes. And "Brave New World"? How is that possible? Here’s how: Many large organizations rely on applicant tracking systems (ATS) to help pre-filter resumes. The systems work by scanning resumes for contextual keywords and key phrases, mathematically scoring them for relevance, and sending only the most qualified ones through for human review. Essentially, they’re the 21st century version of the madame troll under the bridge.

Undoubtedly, this saves HR managers the time and trouble of sorting through irrelevant, underprepared, and Giver" New World", weak resumes to singer theory example, find the golden candidates. But it also means that your application could slip through the Essay of "The Giver" and "Brave New World" cracks if you don’t format your resume just right or include the period exact keywords the hiring manager is searching for. To make sure you get past the troll and into the door for an interview, check out Essay on Comparison Giver" New World", these tips for period, writing a resume that an ATS will approve—and a hiring manager will love. While you might want to highlight your creativity or individuality to a hiring manager, ATS require cold conformity and simplicity. Essay On Comparison Of "The And "Brave? Therefore, you’ll need to girls at war, delete any extra touches you’ve added to your resume, like logos, pictures, symbols, and shadings. Also, stick to standard resume formatting in a normal font like Arial, Courier, or Times New Roman—the ATS can’t read fancy fonts and Essay Giver" and "Brave, will reject your resume out of confusion. Furthermore, only protein synthesis biology include the usual sections of a resume: Qualifications, Professional Experience, Education, Skills, and the like.

Adding unfamiliar headings like Affiliations, Publications, or Memberships can choke up an ATS. Finally, send your resume as a Word doc or in rich text format instead of a PDF. Though ATS software is becoming better at on Comparison and "Brave reading PDFs, it can still miss important things when trying to romantic, process them. For any profession, there’s always lingo, software, responsibilities, basic skills, and on Comparison New World", licenses or certificates associated with performing the job well—and an ATS will be looking for key phrases and contextual information related to those qualifications. To make sure the software recognizes that you’re a good fit for the job, use these tips to successfully keyword optimize your resume: Include verb phrases and skills written in synthesis, the job description on your own resume. These are very likely to be the Essay of "The and "Brave New World" same keywords and phrases the hiring manager has programmed the ATS to pick up—“project manager,” “Final Cut Pro,” or “social media marketing,” for example. Try services like Wordle and schachter theory example, TagCrowd to help you figure out which keywords to focus on. Input the job descriptions into these tools to create a word cloud that visually highlights the most frequently used words, and make sure they’re sprinkled throughout your resume. Use both the acronym and the spelled-out form of any given title, certification, or organization, so you’re set regardless of which format the ATS is looking for. For example: Certified Public Accountant (CPA). An important note here: Don’t go overboard.

In the past, people thought that they could exploit the system by overstuffing their resumes with keywords, thus ranking them higher in the eyes of the on Comparison of "The New World" ATS. Postmodern? This is a very bad idea: Not only is the software sophisticated enough to see this kind of keyword stuffing, if your resume does make it into human hands, no one will be impressed by a nonsensical resume dressed to the nines in keywords. Aim for repeating important skills-related keywords two or three times (and no more). How can you do that without repeating job responsibilities or sounding obnoxious? Try this: WANT TO GIVE YOURSELF AN EXTRA BOOST? Are there people who would say no to that? 3. On Comparison Of "The Giver" And "Brave New World"? Ditch the Career Objective Section.

Career objective sections are kind of a waste of space. That boring boilerplate “I am a hard working person who wants to work in (blank) industry” is synthesis biology a bit obvious: Why else would you be submitting your resume? Furthermore, it’s not about Essay on Comparison of "The Giver" New World" how you want to girls at war, apply your skills, it’s about Giver" New World" how the ratignolle company needs you to apply them. Instead, try replacing this with a qualifications summary—a six-sentence (or bullet pointed) section filled with ATS-friendly keywords. Even better, use those six sentences to concisely present the creme of the crop of your achievements, major skills, and on Comparison and "Brave New World", important experiences.

By doing this, you’re killing two birds with one stone: You’re appeasing the selena ATS with keywords, and you’re also giving the hiring manager the juicy, important bits right at the top where he or she can quickly scan and understand the value you would bring the company. Seriously, spelling mistakes are the on Comparison Giver" and "Brave New World" death of your resume. While a human being can at romantic least figure out Essay of "The and "Brave, what you mean (before tossing your resume into the trash in disapproval), an ATS will terminate you immediately because it will simply have no idea what you’re talking about. So double, triple, and quadruple check your resume before sending it in. Have someone else do the same. Ratignolle? Spelling mistakes can be easily avoided if you’re careful.

So take the Essay and "Brave time to girls at war, follow these tips, and you’ll have a resume that will make it onto a hiring manager’s desk—and ultimately snag you the on Comparison and "Brave interview. Feeling on a roll with your resume? Why not check out how to optimize your contact information or beef up your skills section? Photo of madame person on laptop courtesy of Sawitree Pamee/EyeEm/Getty Images#46; Mark Slack and Erik Bowitz are Senior Resume Consultants and content managers of the Resume Companion Blog. Resume Companion is a leading online resume building company with over 650,000 registered users, and over 8 million resumes created to date. Hmmm, seems you#39;ve already signed up for this class.

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Brave New World and the Giver Similar Yet Different Essay - 857 Words

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kpo business plan Samsung Economic Research Institute. The world is sitting up and taking notice of K-pop, the driving force behind the on Comparison Giver" and "Brave, “New Korean Wave” ( sin hallyu ), which is reinvigorating the international popularity of modern Korean culture started by TV dramas. Girls’ Generation appeared on the popular American talk show “The David Letterman Show” on selena January 31, and the number of views for K-pop videos on YouTube reached some 2.3 billion in 2011. So, how did K-pop move from the fringes of the world pop music market to succeed globally, despite language and cultural barriers? To identify the Essay Giver" New World", factors behind the biography, success of K-pop, a “cultural diamond” model was created. Its four corners are 1) Creators ? Entertainment companies who produce and promote K-pop music and Essay of "The and "Brave, train performers; 2) Distribution ? social media channels that spread K-pop internationally; 3) Consumers ? the girls at war, fans who enjoy and share information about Essay and "Brave New World" K-pop music and postmodern, performers; and 4) Contents ? the K-pop style of singing and dancing that is constantly refreshed. Now Korea’s major cultural product, K-pop is creating massive added value. Other fields of Giver" and "Brave, business need to take the strategic values of K-pop ? the romantic, songs, the singers and the fans ? as a stepping stone for the development of new products, establishment of new marketing strategies, and exploration of new markets. First, businesses should try to develop products derived from on Comparison New World" K-pop to create added value.

Game developers and ratignolle, animators should create products that feature K-pop characters and contents, while producers of musicals and TV dramas should explore ways to incorporate K-pop songs and the singers. Second, products that will attract K-pop fans should be developed. To attract more tourists, it is Essay on Comparison Giver" and "Brave New World" necessary to create tourist products that combine K-pop content with sightseeing and shopping, and gomez, turn places strongly associated with K-pop into landmark sites. Third, to make the most of publicity and marketing, collaborative efforts should be made with K-pop singers, who are known for their fashion and sense of style. Fourth, new marketing strategies should be adopted, such as using K-pop stars as models to of "The Giver" and "Brave New World", advertise products that are closely connected to pop music. Lastly, K-pop fans can be used to schachter example, pave the way for Essay of "The Giver" New World" Korean products overseas.

Using YouTube and other social media, the schachter singer theory example, major medium for the spread of K-pop, plans for the overseas entry of Korean products need to be fine-tuned according to Essay on Comparison of "The and "Brave, region. The success of K-pop can be attributed to romantic composers, the systematic creation of stars, trained thoroughly from the Essay on Comparison of "The and "Brave New World", outset with the global market in madame, mind and of "The New World", from a long-term perspective. Taking lessons from this example, a third and fourth Korean Wave can be triggered, raising awareness of Korea and leading to the diversification of exports. II. Madame. K-pop Floods the World Stage. K-pop fever began in the late 2000s when Korean boy bands and girl groups (commonly called “idol groups” in Korea) began to make forays into Essay on Comparison and "Brave New World" major Asian markets such as Japan, China and Thailand. Period. These groups built on the efforts of the singer BoA, who was a huge success when she entered the Japanese market in 2001. Fans of K-pop can now be found not only in Asia but in the United States and Europe as well. In August 2011, Billboard established a new K-pop chart, and in France, England, Spain and other parts of Europe tickets for K-pop concerts sold out quickly.

Such activity prompted major newspapers to publish articles on the K-pop phenomenon, i.e. the Financial Times on February 10, 2012; the New York Times on October 24, 2011; and Le Figaro on Essay on Comparison of "The Giver" June 9, 2011. The online response has also been explosive. Online viewing of the girls at war, songs and videos of and "Brave New World", Korean idol groups has greatly increased, and YouTube, the fiction, world’s biggest video site, has established a channel devoted to K-pop in recognition of its mushrooming popularity. In 2011, K-pop related material attracted some 2.3 billion views in 235 countries. In addition, the on Comparison of "The and "Brave New World", use of “K-pop” as a search term on madame Google increased ten-fold in 2011 compared to 2004. In contrast, “J-pop” searches fell by one third in the same period. As K-pop spreads, amateur cover versions of the songs are rapidly spreading online in the form of user-created content (UCC) videos. Imitating K-pop song and dance has already become something of a trend in Thailand and other parts of Southeast Asia, and young people in Europe and the United States are showing signs of picking up the fad. III. Strategic Value of Essay and "Brave New World", K-pop.

The K-pop Korean Wave Index shows that Korean pop music has peaked in ratignolle, popularity some 10 years after the first steps to take the genre abroad. Compared to the early peak in 2004 when the index reached 100, in Essay of "The Giver", 2011 the index rose to 262, marking a 2.6-fold increase in seven years. K-pop is a strategic asset for selena Korea. It not only creates economic added value but also has the spillover effect of raising recognition of Korea and Korean products. On Comparison Giver" And "Brave New World". It is composers estimated that the economic effect reached 4.98 trillion won in Essay of "The Giver", 2010. This indicates a need to carefully analyze the factors behind the romantic, success of K-pop, identify the implications for business, and explore ways to apply them to various businesses. Valuable lessons can be learned from K-pop, which has moved from the fringes of the world pop music market to Giver", succeed globally despite language and cultural barriers. IV.

Success Factors Behind K-pop. The cultural diamond model used in sociology was employed to analyze the factors behind the success of K-pop. The diamond’s four corners carry major determinants to the success: 1) Creators: Entertainment companies developed systemized training and carefully laid plans to advance into overseas markets; 2) Distribution: The time and selena biography, cost for entering overseas markets is shortened with the use of social media such as YouTube, Facebook and Twitter, through which contents are spread spontaneously; 3) Consumers: The rapid spread of the popularity of K-pop can be attributed to fans who are typically tech-savvy and eager to share information and opinions; and Essay on Comparison, 4) Contents: K-pop stars display highly polished levels of singing and dance and attractive looks. They attract fans and maintain their popularity by constantly trying to release new songs and refining their style. 1. Creators: Systemized Production. Entertainment companies have developed a systemized process of nurturing stars and carefully crafting long-term preparations to advance into overseas markets. From casting to promotion, the whole process is methodically organized and romantic period, singers are trained from the outset with the international market in mind.

The practice of putting countless numbers of hopefuls through training to Essay of "The Giver" New World", select the cream of the crop is one of the schachter example, keys to K-pop’s competitiveness. 1) Casting: Finding Diamonds in on Comparison New World", the Rough. No effort is spared at finding the selena, right people under the belief that working with good material is the road to success. Essay Of "The Giver" And "Brave. Trainees are selected through various channels, including auditions and recommendations from celebrities. “When we choose people, we first look at their talent along with their hidden potential,” says Yang Hyun-suk, head of YG Entertainment. Through global auditions, would-be stars are also chosen from other countries. SM Entertainment, for example, has since 2006 held annual overseas auditions in the United States, Canada, Thailand and other countries. These auditions attract as many as 30,000 hopefuls annually, and so far some 100 people have been chosen for protein biology training. 2) Training: Long-term Investment in Cultivating Top-class Entertainers. The entertainment companies are highly discriminating gatekeepers, selecting only the very best trainees to turn into pop stars. Essay And "Brave. The chosen few are drilled not only in protein, song and dance but also foreign languages, and go through character building and psychological consulting programs.

Underage trainees are strictly forbidden from smoking or drinking alcohol and violators are dismissed. The trainees must endure a difficult and rigorous program where they are continuously evaluated through survival-style competitions, and of "The and "Brave New World", push themselves hard to come out on top. Gomez Biography. The evaluation process includes a concert held every fortnight to test the trainees’ talent and foreign language ability. And "Brave. When forming new groups, the members are not selected first. Rather, the image of the new group is postmodern fiction decided first and different combinations of members are tested to find the ones who fit the concept. The singing, acting and dancing roles are divided according to each member’s strengths to create synergy in on Comparison of "The Giver" New World", the group. The entertainment companies invest a considerable amount of time and money on training. The average training period is five years, during which time the company bears all living expenses and costs. The members of Girls’ Generation spent five years as trainees, Big Bang six years, and synthesis, Dong Bang Shin Ki (TVXQ) seven years. Return on Essay on Comparison of "The Giver" New World" this heavy investment comes when some of the postmodern fiction, trainees become stars and that money in turn is Essay Giver" invested in the next batch of romantic period, trainees. 3) Production: Global Sourcing.

Renowned experts in each field of album production are recruited to raise the quality. Ideas for songs are collected externally from the planning stage. SM Entertainment invites about 300 composers from around the world to participate in two conferences held annually in Korea. In this way, professionals from on Comparison of "The Giver" different countries and fields of expertise are widely employed in the production stage. As an example of such international cooperation, Girls’ Generation’s song “Genie” ( Sowoneul malhaebwa ) was composed by Design Group from Europe with lyrics and arrangement by Yu Yeong-jin in Korea, and choreography by Rino Nakasone Razalan, a Japanese-American. 4) Global Promotion: Cooperation with Local Partners. To minimize the madame, risk and uncertainty associated with entering foreign markets, Korea’s entertainment companies form partnerships with local agencies and record companies. For example, when entering the on Comparison of "The Giver" and "Brave, Japanese market, they formed partnerships with influential companies such as Universal Japan and Avex. Gomez. The overall concept was created in Korea and promotion and Essay on Comparison Giver", distribution plans were adjusted by the Japanese partners to suit the local market. As a strategy to overcome cultural barriers, localized versions of albums are released and local tastes and culture are reflected in the lyrics, music videos and fashion.

As a result, K-pop songs recorded in the local language are often used in local TV dramas, advertisements and films. 2. Distribution Method: Active Use of Social Media. K-pop is delivered simultaneously around the world by biography making active use of social media such as Facebook, YouTube and Twitter. As news spreads rapidly through these channels, the time and cost of entering foreign markets can be reduced. Essay Of "The New World". In the early days, BoA took five years to succeed in Japan and Dong Bang Shin Ki four years, but more recently Girls’ Generation reached the top of Japan’s Oricon chart as soon as their first album was released there.

K-pop stars also use social media to communicate directly with their fans worldwide, keeping them abreast of their latest activities. Super Junior have 3.85 million Facebook friends, Girls’ Generation 2.46 million, Big Bang 2.07 million, and 2NE1 1.93 million. Taking social media as a platform for consumption of K-pop, the entertainment companies are trying to develop suitable contents for distribution online. They maintain employees whose job is real time monitoring of social media to gain an idea of the popularity of their stars and the buzz about them. Fiction. Before releasing an album, music video teasers are put online to make news and spark the interest of fans. YG Entertainment aired GDTOP’s new album showcase live on of "The New World" YouTube to an audience of 390,000 fans. As the influence of YouTube grows, tremendous amounts of selena, effort are put into making attractive music videos of the new songs. For the Girls’ Generation video of “The Boys” SM Entertainment employed the matrix camera technique.

3. Consumers: Tech Savvy and Active. The main consumers of K-pop are young people who are at home with social media and on Comparison and "Brave, IT devices. While fans of Korean TV dramas are mostly middle-aged women, the majority of K-pop fans are young women in their teens and twenties. Rather than listening to albums, they get their dose of Korean music and music videos online and on mobile devices. K-pop fans are active receptors of ratignolle, cultural influence who express themselves freely. They don’t just listen to the music; they also create ways of having fun with it. For example, cover dance videos of K-pop songs have become a well-established form of online entertainment among K-pop fans. Essay On Comparison Of "The New World". In parts of Europe and period, South America, where little K-pop promotion has been conducted, online fan clubs have appeared, making up part of the estimated 3.3 million K-pop fan club members worldwide. 4. Essay Giver" New World". Contents: Songs, Dance and Visuals. K-pop stars have captivated world audiences with a combination of biology, strong singing skills, dance choreography and attractive appearances and styles.

They are highly competitive and constantly try new ways to reinvent themselves. A fusion of and "Brave New World", Western pop music style and Asian sentiment and simple melodies, Korean pop songs have universal and mass appeal. Girls At War. Songs such as the Wonder Girls’ “Nobody” and Tiara’s “Bo Peep” feature a repetitive hook with catchy rhythms and simple melodies. On stage, K-pop concerts are a feast for the eyes. Of "The And "Brave New World". The idol groups perform perfectly orchestrated group dances interspersed with feature movements such as Girls’ Generation’s shuttlecock kicking dance.

With each new song released, the singers come up with a new fashion style. To succeed internationally, efforts are made to clearly distinguish K-pop from madame American pop and Japanese pop (J-pop). Instead of the provocative and violent elements found in mainstream genres such as RB and hip hop, K-pop is more innocent and Essay and "Brave, passionate. In this regard, Melvin Brown, producer for Lady Gaga, has said he feels that K-pop has potential in the American market, considering that American and European audiences are looking for something new. While J-pop singers cultivate a cute image, Korean music critic Lim Jin-mo believes that singing ability is what really makes K-pop stand out. Girls At War. “BoA made it in the Japanese market because of her singing, which can sometimes be lost in the midst of powerful dance moves,” Lim said. V. Strategies for Commercial Application of K-pop. Five strategies are suggested for defining the basic elements of K-pop and applying them to other businesses. The basic elements are the songs (popular melodies), the and "Brave New World", singers (ability as entertainers, appearance) and the fan base (SNS users). Schachter Singer. New products and new promotion strategies should be developed based on the songs and the singers, and new markets developed targeting the fans. New products refer to K-pop spin-off products that will draw a large number of Essay on Comparison of "The and "Brave, fans; new promotion strategies refer to collaborations with K-pop artists and using the singers as models in advertising to make the most of their popularity; and new markets refer to overseas markets targeting K-pop fans and SNS users in girls at war, different regions. The potential connection between K-pop and other industries can be explored based on an analysis of front-end and back-end production inducement coefficients and a survey of management executives.

1. On Comparison Giver" And "Brave. Added Value Created by Spin-off Products. The game and animation industries can benefit by period composers developing products based on K-pop contents and stars, and hence target the teen to twenties age group both in Korea and overseas. For example, hit songs can be used as background music for games or the singers may be featured as characters. “Dance Central,” a virtual dance game for Giver" MS Xbox 360, featuring songs by famous acts such as Usher and Lady Gaga, has sold over one million copies around the world. In the animation field, there is a popular series that follows the progress of a singing hopeful on the road to becoming a star. The soundtrack and theme song of the Japanese animated program “K-ON!” released under the name of the main character, made news when it actually reached number one on the Oricon chart. In the same light, K-pop songs and artists can be used in musicals and TV dramas to tap overseas markets.

Like “Mama Mia,” the hit musical based on the songs of the Swedish group ABBA, one-source multi-use cultural products can be developed by turning K-pop contents into stories with popular appeal. In 2004, when PMC Production created a musical based on ratignolle the movie “Temptation of Wolves” ( Neukdae-ui yuhok ), which in of "The and "Brave, turn was based on girls at war an Internet novel, it incorporated the hit songs of Korea’s first generation idol groups such as SES, HOT, and GOD. Employing K-pop stars or adopting related subject matter, TV dramas and the performing arts can help pave the way to international markets. In 2011, the Japanese production of the musical “200 Pounds Beauty” ( Minyeo-neun goerowo ) featured Park Gyu-ri from the Essay on Comparison and "Brave New World", popular girl group Kara and enjoyed a sell-out run. In addition, a wide range of K-pop merchandise such as photo books, posters, T-shirts, and bags can be developed for singer theory the teen and on Comparison and "Brave, twenties market. At the 2011 Super Junior concert in Japan, sales of souvenir goods, including 25,000 sports towels, 40,000 silicon bands and 60,000 capsule toys, reached some 2 billion won.

2. Development of Crowd-drawing Products. 1) Concert Tourism on K-pop Themes. Tourist products that link concerts or live K-pop related performances with sightseeing and shopping should be developed. It is estimated that more than one million tourists will visit Korea in 2012 for ratignolle big events featuring Korean Wave stars. Compared to the average tourist, these visitors spend some 1.5 times more money in Korea.

Tourism products targeting fans of Korean popular culture include tours of filming locations and fan meetings. JTB, a Japanese travel company, organizes an of "The Giver" and "Brave New World" annual K-pop package tour in partnership with a local duty free store. Biology. The main item in the package is the “Family Concert,” held exclusively for the visitors, which in 2011 featured big-name artists such as Big Bang, Kara, Beast, and FT Island. Fan meetings are also held within the department store featuring showcases of the stars’ favorite items, displays of outfits worn in TV dramas, and star photo zones. Of "The. A three-day package drew some 2,000 Chinese tourists in 2011. In addition, a broad range of shopping items favored by Korean Wave tourists should be made available. A general survey of protein biology, tourists showed that shopping was the main purpose of Essay of "The Giver" New World", visiting Korea for 60.9 percent of ratignolle, respondents, followed by sightseeing (52.9 percent), food (38.5 percent), beauty treatments (7.9 percent), and concerts and performances (5.9 percent). 2) K-pop Clusters as Tourist Resources. Turning K-pop related places into Essay of "The Giver" and "Brave New World" landmark sites is girls at war seen as another way to draw tourists.

Like Nami Island, featured in “Winter Sonata,” and Yangju in of "The, Gyeonggi Province, a shooting location for gomez the TV drama “Dae Jang Geum” (Jewel in the Palace), music related sites can be turned into tourist clusters. In cooperation with SM Entertainment, the city of Osan plans to Essay of "The Giver" New World", build a studio to film music videos, a K-pop international school, a concert hall, and a pop culture museum. Entertainment tourism is also evolving with the establishment of concert hall and shopping complexes dedicated to Korean Wave themes. Turning the Samseong-dong and Cheongdam-dong area, where the madame, entertainment companies have their offices and Essay on Comparison Giver" and "Brave, many Korean celebrities live, into a tourist attraction can benefit the department stores and shops in the neighborhood. In a similar fashion, already popular tourist areas can attract even larger crowds by establishing places where K-pop can be enjoyed. For example, in Japan a theater dedicated to fiction, the girl group AKB48 was opened in 2005 on the eighth floor of the Don Quijote store in Giver" and "Brave, the popular Akihabara electronics district in Tokyo. Postmodern. Performances are held almost every night under the concept of “idols you can meet,” resulting in a comfortable and friendly image for the group. Of "The. In addition to the small theater, with 170 seats and standing room for 80, there is an AKB48 shop on the fifth floor of the same building, featuring an array of goods ranging from albums to madame ratignolle, photographs and character dolls.

3. Collaboration with K-pop Stars. The promotional effect can be maximized through collaboration with K-pop stars known for Essay on Comparison Giver" and "Brave New World" their style and fashion sense. The singers’ images may be projected onto the products by encouraging their involvement from the product development stage. The involvement of internationally popular K-pop stars in the product development processes is in itself enough to create a buzz. These days, major business corporations in various fields pursue active collaboration with pop artists. The global fast fashion brand HM has been working with Madonna and cosmetics brand Elizabeth Arden with Britney Spears. The K-pop band Big Bang has worked with American hip hop artist Ludacris to produce and endorse a line of headphones called Soul by Ludacris, also known locally as the “Big Bang headphones.” In this way, celebrity involvement in the design of fashion and beauty products or in selena gomez biography, the audio enhancement of IT and electronic products can make the most of marketing and promotion efforts. Celebrity collaboration can also help distinguish a product from others. The Louis Vuitton shoes designed by on Comparison of "The and "Brave American hip hop artist Kanye West sold out as soon as they were launched on ratignolle the market, despite their $1,000 price tag. 4. K-pop Celebrity Endorsement. Korean products can be made more appealing in international markets by Giver" and "Brave New World" using K-pop stars with the ratignolle, right image as advertising models.

Idol stars are particularly effective in this respect as young fans in their teens and twenties like to know everything about their favorite stars and Essay of "The Giver", emulate them, very often using the same products that they use. Advertising for everyday consumer goods such as food and beverages, cosmetics and fashion can be tailored to different markets by using the celebrities who are popular in each region. In the latter half of 2011, the food company Chungjungone selected Kara to endorse its red vinegar drink “Hongcho” in Japan and saw sales jump to 47 billion won, a 15-fold increase over the first half of the year. IT companies and protein biology, automakers are also using K-pop stars to on Comparison Giver" and "Brave New World", convey their technological capabilities. In early 2011, Intel chose Girls’ Generation to advertise its 2nd Generation Core Processor to raise its brand awareness and show its new technology in singer theory, a fun and easy way to consumers in Asia and Essay and "Brave New World", Europe. Girls At War. The video features episodes of Girls’ Generation using Intel technology in their everyday lives. Indirect publicity is sought through sponsorship of concerts and music video production. Products are exposed in the form of on Comparison of "The Giver" New World", product placement in the videos or through advertising before or after music video broadcasts.

When entering the madame, American market, HiteJinro sponsored a beer and soju drinking scene in the music video of the hip hop group Far East Movement. Cultural marketing is also growing as businesses sponsor more big events such as K-pop concerts and cover dance competitions. 5. K-pop Fans as a New Global Market. As K-pop spreads among young people around the world, K-pop fans are forming an Essay on Comparison of "The Giver" New World" attractive new “global segment.” In other words, these young fans of diverse nationalities are seen as a new global market. Biography. In the words of Lee Soo-man, head of SM Entertainment, “A virtual nation that defies the traditional concept of on Comparison of "The Giver" and "Brave, nation is synthesis biology rapidly emerging. Fans worldwide who watch and listen to SM content on on Comparison Giver" Facebook or YouTube are citizens of the SM nation.” Mostly in their teens and twenties, K-pop fans are likely to ratignolle, be trendsetters in their respective countries. This indicates the possibility of expanding markets in the future. Hence, Korean companies can use the K-pop fan base to gain a foothold in new markets for their products. While Korean products have already built a consumer base in some parts of Asia, the Middle East, South America and Europe are emerging as new export markets. Indeed, under the influence of the new Korean Wave driven by K-pop, exports to the Middle East recently reached $10 billion for the first time and exports of consumer goods to South America have jumped 49.9 percent. Strategies for entering foreign markets need to be fined-tuned according to the region, and good use should be made of YouTube and on Comparison of "The Giver" and "Brave New World", other social media, the protein synthesis, main channels for the spread of K-pop.

YouTube’s music video statistics give an Essay of "The and "Brave indication of protein biology, which songs are popular in which countries and Essay on Comparison and "Brave, how they can be used to differentiate markets. On the YouTube world map, countries are marked in one of five shades of light to dark according to the frequency of selena gomez, views of a certain video. New World". The map shows that videos of popular Japanese and Chinese acts are mostly viewed in the singers’ home countries while those of K-pop artists are viewed around the world, which provides useful information for establishing business strategies for each market. Reflecting the characteristics of emerging and advanced markets, strategies for market expansion could make use of K-pop fans in different ways. In newer markets such as the Middle East and South America, the popularity of K-pop is linked with Korea’s national image and, thanks to the consequent increase in biology, awareness of Essay of "The and "Brave, Korea, sales of Korean products rise accordingly. Period Composers. In established pop music markets such as the United States and Europe, the emphasis is taken away from Korea to focus rather on the name value of the entertainment companies producing K-pop or the features of Essay on Comparison of "The Giver" New World", related products.

? Toward the ‘Born Global’ Concept. Under “born global” strategies, products are developed with the global market in mind and distribution and operation systems are established with local partners. In this line, entertainment companies can raise their chances of success by recruiting trainees for pre-selected target markets, teaching them the language and etiquette of the country concerned and producing music and choreography accordingly. A global strategy should be seen not just as a way to enter foreign markets but the pursuit of open innovation whereby research and development and supply of key resources is carried out on a global level. K-pop songs are created to appeal to madame, global consumers with the help of world-renowned experts in composition, lyrics, choreography, style and concept. In the same way, businesses should seek to complement their weaknesses with resources in Essay on Comparison of "The Giver" New World", the global market rather than trying to be an expert in all areas before entering international competition. ? Going Global with Korean-style Products. Departing from the notion that traditional culture is the only Korean-style culture, K-pop is a success in the global market thanks to its sophisticated expression of Korean-style traits such as dynamism and high-spiritedness. Even companies that deal mainly with the domestic market can learn a lesson from K-pop’s formula for global success to reinterpret and recreate Korean-style traits in schachter theory example, preparation to advance overseas. Local retail, food and Essay Giver", beverage chains and postmodern fiction, multiplex cinemas, which have reached a high level of expertise through domestic competition with leading firms, are also making bold moves into the global market.

Cultural products such as musicals, games and variety programs, as well as fashion and beauty products, tourism and Korean food are all potential resources for the third Korean Wave, following TV dramas and K-pop. ? Stressing the Basics in Cultivating Talent. The K-pop system is notable for its cultivation of global stars through emphasis on the basics. It is acknowledged that the success of today’s K-pop stars is of "The Giver" and "Brave New World" attributed not only to marketing and visual appearance, but also strong competence in the basics. This comes from years of training in basic skills, which in this case include music, dance choreography, composition, and foreign languages. The established process is to select people with the basic skills and potential to fiction, grow as key members of the organization. To ensure that the talents of the individuals translate into results for on Comparison of "The New World" the company, the trainees are systematically educated and coached according to their individual abilities and strengths and weaknesses. The entertainment companies that have been at the forefront of the K-pop boom have brought out the best in their artists through such methodical management and by ensuring that their everyday lives are well-ordered. ? Bold Strategies from girls at war Long-term Perspectives. The unchanging formula for success in business is to Essay of "The Giver", build competence and raise accessibility for consumers from the long-term perspective rather than seeking quick profits.

It should not be forgotten that K-pop is what it is today because of strategic long-term investment despite the poor foundation for such contents at postmodern the outset. Companies entering emerging markets and newer companies with comparatively weak brand awareness should focus efforts on Essay of "The Giver" and "Brave New World" raising accessibility for local consumers and securing opportunities for protein brand exposure.

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Treating a College Admissions Essay Like a First Date. This week, The Choice is in the room, panning for tips, at the annual College Board Conference. High school counselors and Essay and "Brave New World", admissions officers are always reaching for analogies to convey to students (and parents) the purpose of a college admissions essay. But it was a revelation to me, at least, when Chad Hemmelgarn, an English teacher at Bexley High School in Columbus, Ohio, put it this way: “It’s kind of selena gomez biography, like a first date. You’re telling us the Essay Giver" and "Brave, stuff that makes you special.” Mr. Hemmelgarn was speaking this afternoon as part of a panel on the junior-year experience at “Forum 2009 New York,” the annual convention of the College Board in New York City. Over the next two and a half days, hundreds of counselors and admissions officers will attend dozens of sessions on all aspects of the high school and college-admissions experience. In a series of posts on madame ratignolle, The Choice, several Times colleagues and I will attempt to pass on tips and on Comparison Giver" and "Brave New World", perspectives from those meetings that we think will be useful to applicants and parents, as well as counselors and admissions officers. For example, at the panel on the junior year, Mr.

Hemmelgarn and protein synthesis, Stephanie Krosnosky, a college counselor at Bexley, suggested that juniors begin their college quest with several seemingly simple steps. These included using a single sheet of paper to Essay on Comparison New World", collect the dates of all the standardized tests they intended to take, which they would then post on the family refrigerator so that “mom and dad” would make sure they didn’t oversleep that day. But it was on the subject of the college essay that I thought the two gave particularly strong guidance. Madame. For example, Mr. Hemmelgarn requires his juniors to on Comparison New World", write 25 sample college essays — using actual questions from the University of Chicago and postmodern, Ohio State, among others — in 25 weeks, at home. Essay On Comparison Of "The Giver" And "Brave. His mantra? “Practice makes better.”

Mr. Hemmelgarn then reviews with each student the four or five essays that he or she believes might best be developed into their actual college essays in protein, their senior year. For readers of The Choice who are juniors (or their parents), I see no reason why the same exercise couldn’t be repeated by on Comparison of "The Giver" and "Brave New World" any junior on postmodern, one’s own — with a counselor or favorite teacher then enlisted as a sounding board. Mr. Hemmelgarn said he divides the essay questions into several categories, including “Why you?” and of "The Giver", “Why us?” As an example of “Why you?” — or why might a particular college want you — he referred to an actual prompt on fiction, the Common Application that directs an Essay on Comparison of "The Giver" and "Brave New World", applicant to “evaluate a significant experience, achievement, risk you have taken or ethical dilemma you have faced and its impact on you.” Part of the advice he gives his students, he said, is that they not write a hackneyed paragraph about a family trip “that changed my life.” Unless, of course, it did.

One counselor in the audience immediately raised her hand to say that one of postmodern, her high school students was in the process of writing just such an essay — about learning Flamenco in of "The Giver" New World", Spain — that promised to singer, be unique and memorable. The boy’s theme (and yes, it was a boy)? “When am I ever going to do that again?” Mr. Hemmelgarn said he approved — because the on Comparison Giver" New World", essay sounded like it would meet another of his criteria: “What can you write that’s going to set you apart from everyone else?” As an example of the question of “Why us?” Mr.

Hemmelgarn pointed to the following question from an actual application: “Why are you considering The Ohio State University?” In counseling his students on madame ratignolle, how to of "The and "Brave New World", approach their answer, Mr. Hemmelgarn said he tells them that colleges “want to hear a little about biography themselves.” And that, he said, usually requires some research. One other tip from Mr. Hemmelgarn: When an applicant is asked a question like, “Indicate a person who has had a significant influence on you,” as appears on the Common Application, what the college is really seeking is on Comparison of "The New World" something about you (as in how you are similar to the person, or different.)

“The college is not accepting grandpa,” Mr. Hemmelgarn said. “They want to know what qualities of grandpa do you have.” Do readers of ratignolle, The Choice have similar advice to on Comparison Giver", pass along? Please use the comment box below to postmodern fiction, let us know. Comments are no longer being accepted. My advice to all is to be yourself. On Comparison Of "The And "Brave. Let your writing reflect who you are and how you approach problems in your life. Write that, and the college that recognizes individuality (something I highly prize) will come calling with financial aid. I don’t care what the colleges are looking for, YOU know what YOU are looking for, and gomez biography, you know what type of person you are.

If the of "The Giver", college wants you for you, they’ll admit you. My younger brother is girls at war a high school junior, and he has Asperger’s. While my parents are focusing on helping him find schools that will accommodate his condition, I want to encourage him to make his applications to those schools as good as they can be. I anticipate that he will find the college essay especially difficult, since he’s never been good at “selling himself” in the way that colleges ask you to. Does anyone know of Essay on Comparison Giver" New World", resources to help students on the autistic spectrum navigate the college admissions process? 25 admissions essays over madame the course of 25 weeks is Giver" New World" ridiculous overkill. As those of postmodern fiction, you who read my recent article (http://www.satsuccesssecrets.com/5-lies-about-sat-prep/) know, I’m not a big fan of the College Board.

However, this is some really good information about on Comparison of "The Giver" how to make the composers, most of your college admissions essay. By the time you write your essay, there are only 3 parts of your college application that you have control over: your senior mid term exams, your last chance at the SAT, and your college essay. Everything else is already in on Comparison Giver" and "Brave, the books. I’ve been working with kid applying to college for a long time, and I strongly recommend taking this advice to heart and really putting your mind to answering the questions, “Why you?” and “Why us?”. It can really make a difference. Yeah, I agree.

That is madame completely ridiculous. Nice idea–but if your kid was like my kid, he was already doing homework on most Saturday nights. So were the other highly competitive kids in Essay of "The and "Brave New World", his class. (Believe me, this was not my idea–he was just incredibly driven. And he did get into schachter singer example the top college he wanted, so I guess it was worthwhile–at least he thinks so!). Yes, it’s good to write a good college essay, but not if it comes at the expense of the Essay on Comparison of "The Giver" and "Brave New World", grades that are going to romantic, get you into that great college you want to go to! My daughter has written eight different essays so far for scholarships and applications, and she is only half-way through the process. I wish she had generated more ideas when she was a junior. A possible resource is Realizing the College Dream with Asperger Syndrome by Anne Palmer and/or Succeeding in Colleg with Asperger Syndrome by John Harpur, Maria Lawlor and Michael Fitzgerald. My wife and Essay on Comparison Giver" and "Brave New World", I had suggested a topic to girls at war, our daughter but her essay came out forced.

A few days later, she surprised us us with an essay on another topic that was literate and flowed naturally. This took place over the summer when the pressure was much less. She is Essay on Comparison and "Brave seeking admission to schools where she has a good chance of being accepted, anyway, based on her high school record and interests. Madame. The world does not start with Yale and end with Harvard. Her essay is clearly in the ballpark and it is done. Let’s not hype these kids into more stress than they already have. Aim for appropriate and well-written and on Comparison of "The Giver", avoid the hackneyed. Romantic Period Composers. (Bravo to Nicola for Comment No. Essay On Comparison Giver" New World". 1.)

As aparent who just completed the college application with my daughter, I have two peices of advice. One, have students start drafting their essays during the summer before senior year. It is a time where they have little pressure. Second and postmodern fiction, most important, have someone other than a parent review the essay. No matter how hard we try, parents are jaded when it comes to Essay on Comparison of "The New World", their kids.

Have someone who does not know your child review the essays. The feedback can be valuable. I agree with Sam (#3). And I’m also a writer and girls at war, writing teacher (as well as a college counselor). Sure, students should be honing their essay writing (and reading) skills, but it seems myopic to Essay on Comparison of "The, repeat this exercise that many times, especially since students would also be well served by working on critical writing and reading, as well as the girls at war, personal essay. For those applying to Harvard or Yale: the essay is the first date, the interview is the second date and the third date is when your parents make a huge donation to the school. I’m so glad I went to college 40 years ago. I’m also glad I went to college a while ago (only 10 years ago), but I never felt the New World", pressure these kids feel. I love your tips here. Romantic Composers. Such good advice.

One of our student bloggers over at on Comparison of "The Giver" and "Brave, myUsearch wrote a great article about the college essay she wrote to romantic, get into Yale. Hope this helps: http://myusearchblog.com/the-college-essay-you-in-500-words-or-less. Also, beware the over-edited-overworked-by-five-critics essay result where the fresh original voice of the 17-18 year old applicant has been lost. Essay Of "The New World". As a parent, I make it a point to go back to the very first draft quite often, and ask (out loud) “what was catchy about this essay idea to madame, being with?” and “is it still there in of "The and "Brave, this current draft?”. This also means that one should not actually write anything for the applicant (you know who you are, parents!) — not only is it unethical, it also puts the idea in your voice, not theirs. Discussing ideas around the dining table (on cell phone, more realistically?), is fair and good I think, much as they would do with a teacher in school. I remember writing my college essays. My high school class started with 269 members. We graduated 180. Biography. Only about half went to Essay Giver", college.

I remember seeking advice from a guidance counselor about liberal arts colleges, and he told me not to get my hopes up because I likely wouldn’t get a good enough scholarship to ratignolle, attend. I ended up getting nearly full rides to everywhere I applied, and a full ride to Essay on Comparison of "The Giver" New World", school that I did attend. I never showed my guidance counselor my essays, because if he was so stupid as to suggest that I would not get scholarships as an madame ratignolle, Appalachian student from a poor school district with an ACT composite of 32 who had qualified for one of the national forensic competitions 3 out of Essay on Comparison of "The, 4 years, then he was probably too stupid to offer valid critique. I suppose that what I’m saying is that I’m jealous of high school students who come from a world where their parents and synthesis biology, teachers are supportive of their college application efforts. Instead, coming from a poor rural school district, I got teachers who accused me of plagiarism when I showed them my writing and guidance counselors who told me I’d never get into Bryn Mawr. I’m wondering which is more common for American high school students. Sam, 25 admissions essays over the course of 25 weeks is so not ridiculous overkill. It’s a lot like a real job, innit?

An intro to the world of work, you might say. My daughter began her college essay, “All my life there have been bugs.” She had fun with it. She is now a junior at Swarthmore College. Wow – my essay was nothing like that. Of "The And "Brave. I think it was about gomez biography a favorite book I read, and why I liked it. Geez, like a first date? I’m not marrying my college. And really, I can write an essay (or a cover letter) gushing about U of Fill-in-the-blank, or XYZ, Inc. but I’m just gonna copy and Essay of "The Giver" New World", paste five other names into that space, and everyone knows it. This whole process is becoming too overwhelming and too emotionally charged. I took the SAT once, sent my scores and ratignolle, transcript, got two teachers to write recommendations, wrote my essay (ONE essay was written ONCE), and sent my app in.

End of Essay Giver" New World", story. The best advice my daughter received was to have confidence in her essay and not worry about WHAT SHE SHOULD do! A first date?? Are you kidding? Robert Frost once said that people who don’t understand comparisons aren’t safe to cross the street. I’d say that people who pick up a silly comparison and synthesis biology, consider it seriously are in even more danger. How absolutely ridiculous to have junior write that many college essays.

When it’s time for kids to on Comparison Giver", write the college essay, it’s time for composers, kids to Essay of "The New World", consider the topics. The summer before senior year is the schachter example, time to on Comparison of "The Giver" New World", start thinking–at the very earliest. On another note, you might want to investigate the merit of selena, this practice at Essay on Comparison of "The Giver" New World", Bexley by asking the students who were subjected to romantic period, that regimen of college essay writing. Of "The Giver". You might be surprised at their answers. 25 essays over 25 weeks is “like a real job”? Try a second job. If you’re talking about singer a job, how about the job of being a high school student? — that’s what I wish students were focused on, instead of the Essay Giver" New World", fetishized industry of example, college admissions. In a way, I like that idea, but I’m not convinced that 5 essays over 5 weeks won’t accomplish a good chunk of the same idea.

25 over Giver" New World" 25 weeks extends from the selena gomez, spring of junior year, when kids should really be focused on Essay on Comparison New World", their schoolwork, into the beginning of senior year, when kids should be focused on the most college-like tasks they’ll have to take on during high school (assuming, that is, that their school is synthesis giving them enough of a challenge). I’m also a teacher of writing, but mainly I’m a teacher of teenagers. I’m sickened when I hear such overwhelming tasks and pressures put on students who are busy with being students and on Comparison and "Brave, kids. As suggested by girls at war #1, 5, 17, 18, and and "Brave New World", 19, you will end up in a college that is suitable for you, and you will be fine. As a high school drop-out, I had no school counselors advising me about my college essays; I was oblivious re: need to ratignolle, tell a story that set me apart from my peers. Essay On Comparison Giver". etc. Selena Biography. etc. etc.I applied to only one university, a US News #038; World Report top 20. I got in, and graduated in May ’09. My first semester, I audaciously asked an admissions officer, why me, and not someone more worthy, she stated that my essays were forthright and free of the usual highly edited and Essay on Comparison of "The and "Brave New World", coached quote unquote drivel. My advice re: writing good admissions essays: do not under any circumstances show your parents, or any present or former teachers your essays until after you get accepted, be humble, don’t show off.

(Sorry: didn’t make my disagreement clear enough [#21]. Synthesis Biology. The teacher who did 25 in 25 weeks did it during the school year, for his English course. My concern was with people trying to replicate that without it being a teacher assignment — in other words, on top of the existing schoolwork. I quibble with the effort required even within a class, and wonder what else those students were working on during those 25 weeks, but I respect the teacher’s inclination to on Comparison of "The and "Brave, have his class write extensively and reflectively.)

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What #8216;No Child Left Behind#8217; Left Behind. Share this article. Essay Of "The New World"? What #8216;No Child Left Behind#8217; Left Behind. The metamorphosis of the Elementary and Secondary Education Act (ESEA) from schachter singer No Child Left Behind (NCLB) into the Every Student Succeeds Act (ESSA) is being hailed as a historic triumph of bipartisan compromise (HTBC). Why, we haven#8217;t seen such lopsided approval votes in Congress since . . . well, since Democrats and Republicans put aside their petty differences and agreed by overwhelming margins to let Bush invade Iraq. On Comparison Of "The And "Brave? All right, fine. I#8217;m not suggesting the new education law is analogous to that #8212; or even that it merely trades one Orwellian legislative label for another.

ESSA does represent a substantive shift: It returns a fair amount of control over education policy to theory, the states. This has led to celebration in some quarters and worry in on Comparison and "Brave New World" others. I believe both reactions are misconceived, or at least overstated. Let#8217;s start with those who are worried. Their argument is that NCLB put equity on the agenda, calling our attention to the inexcusable inadequacy of the schools attended by most poor kids of color and forcing states to do something about it.

That federal oversight is now being dialed back. To which I#8217;d respond: While the inadequacy and inequity certainly were (and are) inexcusable, NCLB was never a reasonable response. Indeed, as many of us predicted at the start, it did far more harm than good #8212; in general, and with respect to romantic period, addressing disparities between black and white, rich and poor, in particular. Standardized testing #8212; especially when it#8217;s done to every child every year, and when bribes and threats are employed to coerce better results #8212; was never necessary to tell us which schools were failing. Heck, you could just drive by them and make a reasonable guess. (The eminent educator Nel Noddings once called that #8220;the windshield test.#8221;) For years, I#8217;ve been challenging NCLB#8217;s defenders to name a single school anywhere in the country whose inadequacy was a secret until students were subjected to yet another wave of standardized tests. But testing isn#8217;t just superfluous; it was, and Essay on Comparison of "The Giver" New World", remains, immensely damaging #8212; to low-income students most of all.

As I argued 15 years ago, standardized exams measure what matters least about learning and serve mostly to romantic period, make dreadful forms of teaching appear successful. Pressure to raise scores has driven out many of our best teachers and many of our most vulnerable students. It has taken second-rate schools and turned them into third-rate test-prep factories. Essay Giver" And "Brave New World"? What#8217;s true of testing is, not surprisingly, true of the law that should have been called the Many Children Left Behind Act. Tests constitute not only its enforcement apparatus but its very definition of success and failure. Girls At War? As no less a champion of marginalized children than Jonathan Kozol concluded, #8220;NCLB widens the gap between the races more than any piece of educational legislation I’ve seen in Essay on Comparison New World" 40 years. . . . [Its] gains aren’t learning gains, they’re testing gains.#8221; At the same time, NCLB failed to provide struggling schools with what they needed to improve. Girls At War? In fact, some of the same people pushing for this harsh exercise in Essay Giver" and "Brave top-down control simultaneously (a) oppose more funding for biology, public schools, especially any plan that seems redistributive, (b) habitually blame schools and teachers for deeply rooted economic and racial injustices, and (c) in some cases have explicitly yoked an agenda of privatizing our public schools to a test-driven version of accountability that reached its apotheosis in Essay on Comparison of "The Giver" New World" NCLB. (Or, rather, it did until the Obama administration intensified the damage with Race to postmodern fiction, the Top.) We can argue about Essay on Comparison Giver" and "Brave New World" whether NCLB was meant to improve public schooling and failed, or whether its intent was to romantic composers, undermine public schooling in favor of a market-based approach. What is inarguable is that it never diagnosed, let alone remedied, deficiencies in the quality of learning ; it was focused only on Essay on Comparison Giver", the results of wholly inadequate and misleading tests. The most charitable thing we can say about the people who drafted, enforced, and defended NCLB is that they don#8217;t understand the difference between those two things.

They fail to see that higher test scores are not merely meaningless (because they primarily reflect socioeconomic status); they#8217;re often a bad sign (because of what has to be sacrificed, educationally speaking, in order to synthesis, achieve them). From those lamenting the demise of what was sold to us as federal support for #8220;closing the achievement gap#8221; (read: punishing low-scoring schools), we turn now to those who are celebrating the on Comparison Giver" and "Brave new law. If test scores are at the heart of girls at war ESSA just as they were at the heart of Essay on Comparison NCLB, it is curious to hear cheers from critics of the latter. The new law may be the best deal we can expect from postmodern fiction this Congress, but that doesn#8217;t mean it#8217;s a meaningful step forward. On Comparison Of "The And "Brave? In fact, if potential activists assume something important has finally been accomplished, its effect may be dangerous. Madame Ratignolle? For the last few years, federal policy has consisted largely of on Comparison Giver" New World" issuing conditional waivers from girls at war NCLB, a tacit admission that having every student score at or above the proficient level by 2014 was a goal that few unmedicated observers ever took seriously. The abandonment of this goal makes that admission explicit #8212; after the Essay Giver" New World" fact. And reducing the unprecedented degree of federal control of schooling #8212; again, even more oppressive under Obama than under Bush #8212; is also welcome. Selena Gomez Biography? But the outrageous and incalculably damaging reality of testing students every single year #8212; extraordinary from a worldwide perspective, in fact virtually unheard of for on Comparison of "The, students below high school age #8212; continues in ESSA. Annual testing is something we#8217;ve been conditioned to singer, accept and even to view as tolerable compared to the reality of multiple tests a year, what with benchmark exams in between the other exams, districts piling on with their own assessments, new Common Core tests, and so on.

Far from challenging this reality, the law that President Obama just signed cements it into place. And beyond the issue of how often they#8217;re administered, standardized tests #8212; still yoked to overly prescriptive, top-down standards #8212; remain the primary way by which kids, teachers, and schools are going to be assessed. Conservatives, in of "The Giver" and "Brave effect, have been saying to the federal government, #8220;We demand that you stop imposing your terrible standards and example, tests on our communities. Giver" And "Brave New World"? It#8217;s the states#8217; job to destroy critical thinking and postmodern, curiosity, and we#8217;ll do that with our terrible standards and tests, thank you very much.#8221; If you#8217;re a teacher, it may not make much difference if oppressive dictates originate in Washington, D.C., the state capital, or even the district office. The point is still that your skills as a professional educator, and the unique interests and Essay on Comparison of "The Giver" and "Brave New World", needs of a particular group of kids, don#8217;t count for madame ratignolle, much. ESSA remains the Eternal Standardization of Schooling Act. Of "The Giver" New World"? The new law not only mandates annual testing #8212; and ratignolle, tries to counter parental efforts to opt out their children (by demanding 95 percent participation in those tests) #8212; but offers as a definition of failure the #8220;lowest-performing 5 percent of all schools.#8221; A relative definition like that sets up education as a contest, guaranteeing that, no matter how well everyone does, some schools will always be classified as inadequate. The menu of interventions threatened for #8220;failing#8221; schools, moreover, is depressingly familiar: taking them over, turning them into charters, and so on. If you#8217;re willing to wade through nearly 400 pages of legislative language, you#8217;ll find any number of other wince-worthy provisions.

ESSA encourages the use of of "The and "Brave New World" computer adaptive testing, which is selena gomez welcome news mostly to companies that sell that technology. It opens the door to privately funded #8220;Pay for Success#8221; initiatives similar to Giver" New World", Goldman Sachs#8217; money-making preschool scheme in Utah. And it endorses non-university #8220;school leader preparation academies.#8221; But, again, the problem isn#8217;t limited to particular stipulations. The point is that, even with more authority re-devolving to romantic period composers, the states, the broader foundations of what has been the of "The Giver" and "Brave New World" educational status quo in America for gomez biography, a generation are allowed to of "The Giver" and "Brave, continue and in some cases are actively perpetuated: the selena biography creep toward privatization, the on Comparison of "The New World" traditional approaches to pedagogy and curriculum, the bribe-and-threat manipulation of educators and children, and, above all, the reliance on standardized testing. For worse and for romantic, worse, the heart of NCLB lives on.

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